Published on Wednesday, November 29, 2017 | Updated on Thursday, November 30, 2017

U.S. | Technology Puts the Consumer in the Driver’s Seat for Shaping Industries

Summary

Digital technology will continue to empower consumers, granting them deeper product and pricing transparency, control over different layers of the value chain, and refinement of experiences. Survivalist mode will compel consumers to search for new ways to be frugal, facilitating the next-generation of the sharing economy.

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Authors

Shushanik Papanyan

Documents and files


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Report (PDF)

171122_Technology_Consumers

English - November 29, 2017

Report (PDF)

171129_Technology_Consumers_esp

Spanish - November 29, 2017

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