trends

The trends of Colombian consumers in the last 10 years have been changing. The structure, income, purchasing power and consumption habits have been fundamental when profiling a new Colombian consumer.

An analysis of the POS operations in gas stations in the Valle de Mexico metro-area are analyzed by day and hour. The crisis began at noon on Tuesday January 8, lasted 13 days, ended on January 20, 16% more gasoline was loaded per operation, and the purchase was increased up to 400% at late night and in the early morning.